Ending Soon! Save 33% on All Access

Soon, Govt Will Announce New Framework To Combat Deepfakes Information Technology Minister Ashwini Vaishnaw, on Thursday, said that within next 10 days, actionable items on four pillars would be identified

By Entrepreneur Staff

You're reading Entrepreneur India, an international franchise of Entrepreneur Media.

PIB

Information Technology Minister Ashwini Vaishnaw, has announced that the government will come up with new regulations to tackle deepfakes in the next 10 days. "The Government of India remains committed to combat the growing threat of deepfake by leveraging technology and fostering public awareness," Vaishnaw said in a statement.

"Deepfake has emerged as a serious threat to democracy and social institutions across the world. Propagation of deepfake content via social media platforms has aggravated this challenge. The Ministry of Electronics and Information Technology (MeitY) has, from time to time, advised social media intermediaries to exercise due diligence and take expeditious action against deepfake," said the statement by MeitY.

The minister interacted with representatives from academia, industry bodies and social media companies on the need to ensure effective response to deepfakes. It was agreed during the discussion that government, academia, social media companies and NASSCOM will jointly work towards responding to deepfake.

Within next 10 days, actionable items on the following four pillars would be identified, firstly, deepfake content should be detected before and after such content is posted; secondly, there should be an effective mechanism for preventing propagation of deep fake content; thirdly, effective and expeditious reporting and grievance redressal mechanism should be available and fourthly, mass awareness on the issue of deepfake should be created.

Further, with immediate effect, MeitY will commence an exercise for assessing and drafting necessary regulations to curb the menace of deepfakes. For this purpose, MeitY will invite comments from the public on MyGov portal. A follow-up meeting with relevant stakeholders will be held again in the first week of December 2023 to finalize the four-pillared structure.

Issues around Deepfake technology exploded recently and caught the government's attention when a fake video of Bollywood actor Rashmika Mandana went viral.

Entrepreneur Staff

Entrepreneur Staff

Editor

For more than 30 years, Entrepreneur has set the course for success for millions of entrepreneurs and small business owners. We'll teach you the secrets of the winners and give you exactly what you need to lay the groundwork for success.
News and Trends

CoverSure and CirclePe Raise Early-Stage Funding

Here are the Indian startups that announced early-stage funding rounds.

Business News

'Creators Left So Much Money on the Table': Kickstarter's CEO Reveals the Story Behind the Company's Biggest Changes in 15 Years

In an interview with Entrepreneur, Kickstarter CEO Everette Taylor explains the decision-making behind the changes, how he approaches leading Kickstarter, and his advice for future CEOs.

Business Culture

How To Keep an Entrepreneurial Spirit Alive in Your Small Business

These three tips will help you keep the spark for entrepreneurship that leads to long-term business success

Business Models

How to Become an AI-Centric Business (and Why It's Crucial for Long-Term Success)

Learn the essential steps to integrate AI at the core of your operations and stay competitive in an ever-evolving landscape.