📺 Stream EntrepreneurTV for Free 📺

New 'Going Public' Episode: "Let It Snow!" Find out how the companies react to the guidance and challenges from digital marketing guru Josh Snow.

By Going Public Edited by Michelle Buzga

entrepreneur daily

Opinions expressed by Entrepreneur contributors are their own.

On this week's episode of Going Public, there is a lot going on and it is happening fast!

Tapping into his incredible sales experience, Josh Snow, a digital marketing prodigy and founder of the nine-figure oral care brand Snow Teeth Whitening, challenges our issuing companies with that important question, "What are you going to do strategically once you have the brand and the money?"

Watch the fifth episode right now by clicking here.

Both Hammitt and PROVEN partner with this week's mentor to build their Direct to Consumer (DTC) channels, and get a crash course in customer loyalty, retention, finding the right celebrity partner and the power of influencer marketing and social media.

Meanwhile, NGT Academy has quite a hill to climb to close a pivotal investment and host Lauren Simmons gets a chance to see another side of TREBEL founder Bob Vanech.

New episodes stream Tuesdays on Entrepreneur.com. Follow Going Public® on Instagram, Facebook, Linkedin, YouTube.

Disclosures

Hammitt Offering Circular

PROVEN Offering Circular

TREBEL Offering Circular

NGT Academy Offering Circular
Going Public

Entrepreneur Leadership Network® Contributor

CMO

Want to be an Entrepreneur Leadership Network contributor? Apply now to join.

More from Going Public

'Going Public' Season 1 Finale: Onward and Upward

How to Find the Best Growth Strategy for Your Business

'Going Public' New Episode: Here's How to Get the Attention of High-Wealth Investors

'Going Public': Learn the Art and Science of Valuation

Editor's Pick

Business Culture

Avoid These 4 Blunders When Creating a Company Culture

To get a complete picture of whether your brand's atmosphere needs work, observe factors like absenteeism, participation, and body language.

Data & Recovery

Manage and Share Files Easier with a Great Deal on This Cloud Storage Subscription

Save 68% on a FolderFort subscription — the best price online.

Money & Finance

This Toxic Money Habit Is Becoming More Common — If You've Picked It Up, Your Finances Are at Serious Risk, Expert Warns

Kaitlin Walsh-Epstein, chief marketing officer at digital banking platform Laurel Road, reveals the frequent mistake.

Starting a Business

They Sold the Legendary CRUMBS Bakeshop and 10 Years Later Bought It Back for Just $350. Now the Company Is Cooking Up $1 Million in Sales.

Founders Mia and Jason Bauer discuss the birth and rebirth the bakery brand that launched a global cupcake obsession.

Marketing

How to Combine Your Online Marketing Tacts With In-Person Marketing

Here's how to combine offline and online marketing approaches for a better outcome for your business.