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Don't Follow Your Passion -- Do What's Necessary to Achieve Success Creating a successful business is hard work, and don't let anyone tell you otherwise.

By Greg Rollett

Opinions expressed by Entrepreneur contributors are their own.

You've heard it a thousand times. Follow your passion. Usually, we take this to mean that if you love to write, then you should become a writer. If you love marketing, then you should become a marketer. And so on.

But, the truth is much more complicated than that. A successful writer in 2017 isn't someone who spends their entire day writing without ever making connections or building an audience. Instead, writers now need to do things like be active on social media, go to conferences and make appearances -- even (or especially) if they don't want to.

In this episode, Entrepreneur Network partner Greg Rollett explains why you need to be willing to do things you don't like in order to follow your dream and be successful at the same time.

Click play to learn how this applies to you.

Related: How Much Should Your Online Product Cost??

Watch more videos from Ambitious Media on their YouTube channel.

Entrepreneur Network is a premium video network providing entertainment, education and inspiration from successful entrepreneurs and thought leaders. We provide expertise and opportunities to accelerate brand growth and effectively monetize video and audio content distributed across all digital platforms for the business genre.

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Greg Rollett

Founder of Ambitious.com

Greg Rollett is an Emmy Award-winning producer, bestselling author and media expert who works with experts, thought leaders and entrepreneurs all over the world. He utilizes the power of new media, direct response and personality-driven marketing to attract more clients and to create more freedom in the businesses and lives of his clients.

Rollett is the founder of Ambitious.com, a leading online education platform for entrepreneurs and is the host of the online TV show, The Ambitious Life. Rollett has also hosted numerous TV shows including the reality show Ambitious Adventures, where Rollett traveled the country in search of today's best young entrepreneurs making a significant impact in their community.

He has co-authored bestselling books with Jack Canfield, Dan Kennedy, Brian Tracy, Tom Hopkins, James Malinchak, Robert Allen, Ryan Lee and many other leading experts from around the world.

Want to be an Entrepreneur Leadership Network contributor? Apply now to join.

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