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3 Great Ways to Use Instagram Stories to Market Your Business More people are using Instagram Stories than Snapchat. Here's how you can take full advantage.

By Neil Patel Edited by Dan Bova

Opinions expressed by Entrepreneur contributors are their own.

In this video, Entrepreneur Network partner Neil Patel breaks down three great ways you can use Instagram Stories to market your business.

Patel recommends you should start by building anticipation. Give your followers something to look forward to, either on your website or on your Instagram. Tell them, "We're going to release some great content in the next day," and they'll be more likely to come back for the update.

Second, make sure each story works with your Instagram presence. Don't just take video of whatever's handy, make sure you're creating your brand with each story.

Click play to learn more.

Related: How to Qualify Your Leads and Make More Sales

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Neil Patel

Entrepreneur and Online Marketing Expert

Neil Patel is co-founder of Crazy EggHello Bar and KISSmetrics. He helps companies like Amazon, NBC, GM, HP and Viacom grow their revenue. 

Want to be an Entrepreneur Leadership Network contributor? Apply now to join.

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